Does your blog have a content strategy? Find out how to create a long-term blogging plan, from conducting a blog content audit to creating an editorial calendar to map out future blog post ideas.
Previously we’ve talked about what blog content audits are and how you can create a simple blog content audit spreadsheet to make the process easier. But why would you want to take on this potentially huge project in the first place? Let’s look at three good reasons you might choose to conduct your own blog [...]
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Recently we talked about the basics of blog content audits. In the comments, Joanna Haugen asked about using spreadsheets to track your plans and progress as you go through the content audit process. I promised a simple tutorial on creating one, and that’s what you’ll find here. Export Your WordPress Data The first thing you’ll [...]
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Running a successful blog isn’t only about the new content you create. It’s also about your archived blog posts. Moving forward with strong content is always important. But if you want to improve your blog content strategy, increase traffic and give readers what they really want, you should start with a blog content audit. What [...]
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